Monday, February 8, 2010

kaKofonie Of si(gh)lenS

The wickedly divine Steff Leigh interviewed me a while ago and here is what we came up with... To read the full interview, go to:

kaKofonie Of si(gh)lenS: Interview with Anna Österlund of Ravishing Mad

"As you know, I've been on and off the hunt for the perfect pair of jeans, as the selection available to me has been quite disappointing. And so, I instantly fell in love with the high waisted draped pocket pair by Swedish label Ravishing Mad. After perusing the RM website, I became quite intrigued with the designer behind the label, Anna Österlund. Anna's vision behind the label is to empower both men and women to have individual style, to escape reality, and to be free to dream - all the things which I personally look for in my own wardrobe. Ravishing Mad has slowly been taking the fashion world by storm, as it's now carried in shops both in Europe and the US. So I feel quite honoured that Anna took a few minutes to answer my questions. And, I must admit, the result is quite a good read.


What is the very first piece you remember designing?

I was sewing clothes for my doll together with my grandma a lot when I was about 7 years old. I also remember a horrible long sand coloured linen dress that I made when I was about 13 or so, and I sent it to a design competition run by the fashion designer Gunilla Pontén. I wasn’t even placed, so I guess she didn’t like it either!..."

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